Private tours to the spots they don't put on resort flyers. Cliff diving, glowing lagoons, hidden waterfalls — with a guide who treats you like family.
"GMax took us cliff diving at Rick's Café then to a hidden waterfall nobody else goes to. Best day of our entire trip — they're the real deal."
— Marcus & Tanya · 🇺🇸 Atlanta · Google 2024
★★★★★
"Our bachelorette group of 14 had the most incredible sunset cruise. Music, food, vibes — everything was perfect. GMax knows how to party Jamaica style!"
— Michelle R. · 🇨🇦 Toronto · TripAdvisor 2024
★★★★★
"Airport pickup was seamless, then we booked two more tours through them. The team is professional, fun and genuinely loves what they do."
— Derek F. · 🇬🇧 London · Google 2025
★★★★★
"Honestly the highlight of Jamaica. The cliff jump was terrifying in the best way. We came back the next day with our whole resort group!"
— Priya S. · 🇺🇸 New York · TripAdvisor 2025
★★★★★
"GMax organised a private sunset cruise for our anniversary with Champagne and a local musician. Absolutely magical — 10/10."
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🇯🇲 FOUNDER · NEGRIL, JAMAICA
Garry Maxwell
"Your guide to the real Jamaica."
Born and raised in Negril, swimming in those waters, jumping off those cliffs, and watching tourists get a watered-down version of Jamaica from resort poolsides — Garry founded GMax JA Tours to do something about it.
It started with one vehicle, a handful of tours, and a commitment to maximum energy and real experiences. Today GMax operates island-wide with a fleet of vehicles, a team of certified guides, and hundreds of five-star reviews — but the core hasn't changed: every tour is private, every guide is local, and every visitor leaves with stories they'll be telling for years.
GARRY'S MISSION
"To provide the best transportation and tour guide services that unlock awesome experiences and lock in unforgettable, life-lasting memories."
Since 2018
Building GMax
500+
Happy Guests
5★
Google Rated
What Garry stands for
✓Private only. No shared vans, no awkward strangers, no tourist herds.
✓Real Jamaica. The waterfalls and beaches your concierge won't tell you about.
✓Local guides only. Born here, raised here, know every road and shortcut.
✓Treat every guest like family. Because that's how Jamaicans do it.